To be truly effective at article marketing, you will need to inspire web browsers to click and view YOUR content instead of checking out the other guys' stuff. One of the best ways to do this is to have an attention-grabbing headline. With a good headline, you will set yourself apart from your nine other competitors. I learned many of these following phrases from Robert Bly's "How to Write & Sell Simple Information For Fun and Profit". Here is a list of my top twenty-one phrases. All you need to do is plug in your keyword!
1. Everything You Ever Wanted to Know About " " but Were Afraid to Ask
"Everything You Ever Wanted to Know About Birth Control but Were Afraid to Ask"
2. How to " "
"How to Make Effective Article Marketing Titles"
3. The " " Handbook
"The Internet Marketer's Handbook"
4. Secrets " "
"Secrets of Making Six Figures A Year Without A Job"
5. " " Made Easy
"Installing Your Sprinkler System Made Easy"
6. A Guide to " "
"A Guide to the Superstition Wilderness"
7. " " that " " (e.g. "Ads that Sell")
"Ads that Sell"
8. Get Paid to " "
"Get Paid to Work From Home"
9. " " For Fun and Profit
"How to Write and Sell Simple Information for Fun and Profit"
10. " " in a Box
"Landscaping Business in a Box"
11. " " Toolkit
"The Rocky Mountain Flora Toolkit"
12. Getting Started as a " "
"Getting Started as a Gold and Silver Investor"
13. " " on a Shoestring
"Effective Article Marketing Headlines on a Shoestring"
14. The 10-Step " " Plan
"The 10 Step Online Network Marketing Plan"
15. The " " Manual
"The Market Samurai Manual"
16. Quick and Easy " "
"Quick and Easy Ways to Improve Your Self-Image AND Profit From It!"
17. " " for Beginners
"Trails in the Grand Canyon for Beginners"
18. Most Common Questions About " "...and the Answers
"Most Common Questions About Effective Article Marketing...and the Answers"
19. " " for " "
"eBay Auctions for Beginners"
20. Quick Tips for " "
"Quick Tips for the Gung-Ho Entrepreneur"
21. " " The Complete Guide
"Effective Article Marketing: The Complete Guide"
These titling conventions are a great way to appeal to basic human desires that will drive online browsers to click and view your content. Make a hundred percent sure though, that your title correlates to what is in the body of the article, AND that your key-phrase is relevant to your target market. Coming up with a good title before you begin the writing process can help you accomplish this by helping you stay focused.
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